As part of our effort to celebrate Women Entrepreneurship, we interview like-minded ladies to understand their vision and what keeps them going.

In this inaugural Lenicc Edit, we sat down with entrepreneur Avis #bossbabe @avissim009 of @avvisuar over coffee to understand her vision and journey as one of the resurgent brands to watch in 2020.

1) What is AVVISUAR’s mission for ladies of the new era?

I look to empower ladies with confidence through exquisite design and the sensual touch of premium quality material.  

2) What drove you to revive your brand after an hiatus of 10 years

I launched AVVISUAR FASHION in 2003 with a vision to empower ladies through stylish dressing with the use of impeccably soft high-end quality silk and wool.

After a hiatus of 10 years, I decided to relaunch the AVVISUAR brand in March 2020 with a totally new emphasis – bespoke fashion consultation that will revamp the entire way you look. We carry mid-high end apparel and accessories, from trinkets to sunglasses, shoes to dresses and bags, all specifically designed for the modern professional woman. It will be a top-to-toe concept which ensures that you are always dressed to your nines!

3) What convinced you to collaboration with Lenicc?

Lenicc sunglasses are not only effortlessly classy and easy to match, they carry an air of new-age modernism as well. They fit perfectly with our vision at AVVISUAR. It’s as if we are a match made in heaven. The designs, the chic colour choices and the flexible customisation allow me to create the perfect style for our ladies so they will feel great and confident about how they look!

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